For sponsors

Put your name on the conversations people are asking for.

A new channel for your brand: one podcast episode your customers already want, with your name beside the guest, the show and the fans who asked. Not an ad break. A credit.

3,591 nominations live on dLogos, 8,751 votes cast.

Episode ads interrupt.
Nomination sponsorships add value.

A podcast ad is bought after the episode is booked and forgotten when the read ends. A dLogos sponsorship is a credit on the conversation itself.

Today · a podcast ad

Sold last. Skipped first. Gone when the read ends.

  • Disruptive. A 60-second read cuts into the conversation the listener came for.
  • Interrupting. Sold after the episode is booked. Read mid-roll, with the thumb already on skip.
  • Forgotten. Gone when the read ends. No page, no link, no record you were there.
On dLogos · a sponsored conversation

Asked for. Credited. Still there months later.

  • Additive. Fans asked for this conversation. You helped make it happen. Your name is part of the story, not a break in it.
  • Lasting. Your plate sits on the nomination page from signing until the episode airs, and stays after.
  • Associative. You are tied to the guest, the show and the fans who asked for them, in public, with a link back.

Who sees your name

The fans who askedEvery vote is a named person who wants this conversation. Your name sits beside theirs on the page.
Their followersFans share the page to X and beyond. Every share is a new reader for the page your name is on.
The showWe pitch the host with the votes, the questions and the sponsors behind them. Your name is in the ask.
250K+impressions from one fan campaign, with no paid ads
800+votes for one guest in 72 hours
1M+organic impressions across two campaigns, from 2,045 votes

Reported by dLogos for the Lily Tang Williams campaign (April 2025) and the Richard Heart campaign. Impressions count views, not unique people.

How a sponsorship works.

Four steps. You come in at the second, once the demand is already public.

  1. 01Fans

    A conversation gets named.

    Someone spots a conversation worth having: one guest, one show. Fans vote, ask questions and suggest topics on its public page.

  2. 02You

    You back it.

    Sponsors back conversations with high engagement value. Choose a tier. Send a logo, a link and one sentence on why.

  3. 03The show

    The host sees a funded ask.

    dLogos pitches the host with the votes, the questions and the sponsors behind them. Demand and backing, on one page.

  4. 04The guest

    The episode happens.

    Your credit stays on the page after the episode airs.

Where your name goes.

Every nomination is a public page: one guest, one show, the fans asking for them. Your brand shows up in four places, on the page and off it.

Drawn from the live nomination page for Richard Heart on The Joe Rogan Experience, with its live vote count. Your brand goes where the dashed plates are. See the page ↗

Nomination page, above the fold
Presenting sponsor · 3 slots
Nomination presented byYour brandOpen slotOpen slot
Get Richard Heart on The Joe Rogan Experience1,187 fans want this conversation
Vote now+1,182

Three tiers per nomination.

11 slots on each page. Presenting sponsors are the only ones above the fold and on the share card.

Presenting3 slots
Above the foldfrom $5,000per nomination
  • Presented-by strip above the guest and the show
  • Gold card with your tagline and your note on why
  • Your plate on the share card fans post
  • Named in the host pitch
  • First right on the next nomination for the same guest
Ask about presenting
Silver5 slots
On the pagefrom $1,500per nomination
  • Silver card with logo, tagline and your note on why
  • A link to your site
  • Named in the host pitch
Ask about silver
Bronze3 slots
In the listfrom $500per nomination
  • Bronze card with logo, name and link
  • Named in the host pitch
Ask about bronze

Prices are starting points. Terms are set per nomination and written before anything goes live.

What we report back.

You are buying a page, so we report it like one: impressions, effective CPM, clicks and days live. Every week while you are live, from the page’s analytics and fans’ posts on X.

Presenting on dLogos$20 per 1,000 impressions$5,000 on a page that reaches 250,000 impressions, the reach of the Lily Tang Williams campaign. On the page for months.
The same money in host-reads200,000 listens, 60 seconds each$5,000 of 60-second host-read ads at the $24 to $26 average CPM. Each one plays once.
ImpressionsViews of the nomination page, counted from the day you go live.
Effective CPMYour price per 1,000 impressions, recalculated each week as the page grows.
Share-card viewsViews of fans’ posts on X that carry your plate. Presenting tier.
ClicksVisits to your site from your card and plate, tagged with your UTM.
Days liveFrom signing until the episode airs, and after. Months, not one minute.
Who votedEvery vote is a named fan on the public page, not a demographic bucket.

What a thousand impressions cost elsewhere.

FormatCost per 1,000How long it runsWho sees it
Static billboardOAAA, via Broadsign ↗Cost per 1,000$3 to $6RunsThe weeks you bookSeen byWhoever passes
YouTube creator integrationCreatorDB, 2025 ↗Cost per 1,000$15 to $25RunsOne segment in one videoSeen byThat creator’s viewers
Podcast host-read, 60 secondsLibsyn AdvertiseCast ↗Cost per 1,000$24 to $26Runs60 seconds in one episodeSeen byThat episode’s listeners
dLogos presenting sponsorshipEstimateCost per 1,000About $20RunsMonths, until the episode airs and afterSeen byFans who asked for the conversation, and their followers

dLogos is an estimate from the worked example above, not an average across sponsorships. The other rows are published industry figures.

Find the conversation that fits your brand.

Pick the topics your customers care about, see which live nominations fit and what a sponsorship would reach. Or send a brief and we do the matching.

  1. 1Tell us who you want to reach.A guest, a show, a topic, or the customer you want in the room. One paragraph is enough.
  2. 2We send nominations with live demand.Three to five pages that fit, each with its current votes, expected reach and open slots.
  3. 3Pick a tier. Send the logo. Go live.Terms are written per nomination. You are on the page the day they are signed.

Questions sponsors ask.

What does a sponsorship cost?

Presenting starts at $5,000, silver at $1,500 and bronze at $500, per nomination. Those are starting points. Terms are written per nomination before anything goes live.

What if the episode never happens?

The host decides who comes on, and dLogos cannot promise a booking. Your placements run on the page for the term you agree, whether or not the episode books, and the weekly report shows what they reached.

Can I choose the guest or the show?

Yes. Name a nomination that already exists, or a guest and a show you want to see together. If the pairing has no page yet, we can start one.

How do you count impressions?

Views of the nomination page, plus views of fans’ posts on X that carry your plate. We report them every week from the page’s analytics and from post analytics on X.

Can a nomination have more than one sponsor?

Yes. Each page has 11 slots: 3 presenting, 5 silver and 3 bronze. Presenting sponsors are the only ones above the fold.

Which conversations can I sponsor?

Any live nomination on dLogos. Browse them on Explore, or use the estimator on this page to rank them by the topics your customers care about.

Sponsor brief

Request a sponsor brief.

Tell us about the brand. We reply with live nominations that fit, their current numbers and the open slots.

  • Three to five live nominations that fit, with their votes and open slots.
  • Expected reach and effective CPM for each, at each tier.
  • Draft terms, written per nomination.

Prefer email? brian@dlogos.xyz

Budget per nomination
Tier
Conversations that fit your business
Pick a live nomination, or name one that should exist.
Brand and email are required.