Hitting ₹120 Cr Selling Only Pants | Dhruv Toshniwal, The Pant Project

Shirts are 2x the market. Pants are 200x less crowded. Dhruv Toshniwal bet on the category everyone treats as an afterthought, and built The Pant Project into a ₹120 Cr run-rate D2C brand.   Dhruv grew up around a 50-year-old textile business, Banswara Syntex. He studied finance at Wharton, spent f